Monika Tu house

Neighbourhood questions answered by Monika Tu. “I’ve come here with a purpose. If you have a home and you want to sell it, Chinese customers are happy to pay [a fair] price, and we’re a premium agent,” Tu says.

“We had a property boom and it has since slowed a little, but in my market there aren’t any problems,” she says. Although we already have offices in Sydney, Hong Kong and Shenzhen, I want to continue to widen our global reach.”

When I walk into a store I just switch off. Please ensure JavaScript is enabled. Monika Tu hasn’t answered any questions. 01 (In fact, foreign investors own only 2.5 to 4 per cent of Australia’s housing stock, according to ANZ, and China ranks fifth as a foreign investor in Australia.) The Chinese will never stop buying property – it would be like Australians stopping eating Vegemite.” To me, it’s not about the competition, but the journey. While the trust takes time to build, it does not take long to dissolve if the client feels that the agent is being disingenuous.”Agents who are looking to target foreign buyers need to make sure they consider communication before everything else. More recently, the business has expanded even further, launching a Chinese recruitment service for recent graduates and a marketing and PR firm for Chinese companies listed on the ASX. 05 Features of this site require JavaScript to function.

Black Diamondz is a unique business, and business is good. “The new regulations increase stamp duty and restrict borrowing, but that doesn’t mean my market slows down. SIVs are awarded to people who make substantial, complying investments in the Australian economy.

They’re looking for good school zones, an easy lifestyle and Australia’s stable economy.The service offered by Monika is one of personalisation, which is what makes her client base so loyal. “The number-one most important thing is education,” says Tu.

This helps me stay humble and focused in growing and ensuring the success of my business.”Monika’s work deals extensively with buyers from overseas, who have recently been targeted with a series of tax changes aimed at curbing the previously seemingly unstoppable Sydney market. I think sleeping is wasting time. Tu says her intimate knowledge of both Australian and Chinese cultures puts her in the box seat when it comes to marketing Australian properties to Chinese buyers. Your child might be an academic achiever, so we look at those types of schools. As a consequence of China’s one-child policy, many Chinese immigrants to Australia have only one child, and are looking to provide them with the best possible opportunities. It feels absolutely rewarding to be recognised for my vision, achievements and hard work.

Tu’s Black Diamondz is so much more than your typical agency. An unwavering drive to chase an idea is equally as important, as it will fuel you to bring your vision, despite the doubts and negativity along the way.“When it comes to my entrepreneurial journey, I live by the motto ‘treat every opportunity as a privilege’. In fact, she refers to it as a “concierge service”, and her relationship with clients is one that goes well beyond simply selling them a house. I just don’t want to waste my time. From property to education to networks, nothing beats local knowledge if you’re looking to make a go of it in Australia.

“Cremorne Point is popular too, [because] it’s so close to the city and there are beautiful views. Tu says it was her experiences in her earliest days in the country – as a nervous, new immigrant with little money, limited English, struggling to navigate the cultural intricacies of her adopted country – that have proven to be her most valuable asset.

At the same time, Australian authorities began to clamp down on foreign investment in an effort to curb the stratospheric rise in property prices in major cities. While she says there’s no doubt the market conditions are cooling, she says the important aspect of her work is targeting the right buyer.“Black Diamondz deals predominantly with high-end residential property. “I go to church on Sunday, that’s probably my ‘downtime’ – even though I try to drag some people with me.

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Monika Tu house